Who
we are

Hi! I’m Laney! As the founder of Simply Nutritious, my journey began out of frustration with the pet food industry. I struggled to find a decent kibble and faced challenges in accessing an affordable raw diet for my dogs. The more my knowledge grew, the more upset i was becoming by the misinformation on packaging and the misleading claims that often clouded pet food choices. Driven by a desire for transparency and simplicity, I created Simply Nutritious to offer a brand that pet owners can trust—one that prioritises real ingredients and leaves no room for hidden nasties. My goal is to make it easy for every dog to enjoy the benefits of a fresh, nutritious diet and for pet owners to know exactly what their. fur baby is getting.